Start Unknown, Finish Memorable – Cherry Co.

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Start Unknown, Finish Memorable

Posted on June 16 2021

Start Unknown, Finish Memorable

CHERRY is the first clothing brand to partner with Kansas City’s hockey team, KC Mavericks, to put a fresh spin on their merchandise. The focus of the partnership is on styles for fans of all backgrounds with the message of “start unknown, finish memorable.”

The exclusive collection is now available at both at the KC Mavericks Cable Dahmer Arena located at 19100 E Valley View Pkwy, Independence, MO 64055, as well as online at and

The collaboration with the KC Mavericks signifies the diversification in the sports industry as well as the message of being a business that formerly was only known in the local community to now being recognized by top sports brands and teams. 

The CHERRY for KC Mavericks collection features on-trend styles for men, women and kids that are athletic and fashionable. From CHERRY’s most popular styles such as joggers, sweatshirts and crop tops to classic t-shirts, the collection offers a variety of looks that can be worn everyday and to the KC Mavericks game. The Mavericks are celebrating their twelfth anniversary this year making them the longest tenured professional hockey team in Kansas City history.


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